MEMPHIS TYPE SPECIMEN BOOKLET

Publication Design, Promotional Design

This type specimen booklet is designed to promote the typeface called Memphis. Memphis is one of the signature slab serif fonts, along with others such as Rockwell. Therefore, the history of the Memphis typeface is very significant. To promote the Memphis typeface, a booklet and motion pieces have been designed while reflecting the unique feature of the typeface itself.

Since this type of specimen booklet is designed to promote the type itself, instead of focusing on educating future audiences with text-heavy information, I provided some graphics to give an idea to that prospective audience to use their imagination and creativity to make some designed based on their understanding of using the first and historical slab serif, Memphis. Therefore, the magnet pieces and puzzles are means of education resources.
Previous
Previous

NEENAH

Next
Next

Handmaiden